Author Archives: brendansterne

Indeed is investing more and more in discovering and building new products.  As the product team discussed and evaluated our successes and failures – I found it difficult to communicate without some common terminology around the different types of innovation … Continue reading →

Haters gonna hate.  Engineers gonna build.  Unsurprisingly, engineers are drawn to the challenges that interest them: reliability, scalability, and reduced technical risk.  In a product space where Market Risk dominates (see Part I), these are the wrong priorities. A lot of … Continue reading →

If someone could build a teleportation device that worked, and that cost less than $2,000 to transport a person across the planet, they would be rich. If someone were to build a bluetooth-controlled LED display that could be affixed to the … Continue reading →

I’m inclined to agree that the recent New York Times article on Amazon “Inside Amazon: Wrestling Big Ideas in a Bruising Workplace” appears pretty slanted and seems written to match a pre-conceived narrative. I’ve never worked at Amazon, but I … Continue reading →

It’s a pain in the ass to pull a phone out of your pocket when you’re sitting down -especially in jeans. I pull my phone out of my pocket 30 times/day just to interact with it for 5 seconds: when … Continue reading →

I have always been attracted to the Buddhism.  Although I don’t necessarily believe that we are part of a cycle of rebirth, I do believe that attachment leads to suffering, and I believe that the Noble Eightfold Path (chose carefully your words, your actions, … Continue reading →